About TrueChoices
TrueChoices was established in 2003 as a solution to current TrueNorth* clients to provide affordable health insurance and other benefits to owner operators in the transportation industry. As demand grew, so did TrueChoices. We currently provide protection to thousands of self-employed individuals and their families.
What's unique about TrueChoices is our flexible platform, allowing our insured the opportunity to choose the coverages that fit their needs... and they can do it all with one phone number. Designed with the self-employed and small business owner in mind, TrueChoices includes three high-interest benefits:
Our goal is to provide our business partners with affordable health and benefit solutions for their independent contractors. The TrueChoices program provides advantages similar to a group benefits plan, but is completely managed on an individual basis. By partnering with us, your contractors can choose a variety of benefit options at a competitive rate.
TrueChoices is your solution to a healthy future as a motor carrier looking to provide credible health solutions to your owner operators or a business utilizing self-employed individuals under contract with your business.
*TrueChoices is a specialty division of TrueNorth®, an entrepreneurial insurance and financial strategies firm focused on providing integrated solutions to clients. Headquartered in Cedar Rapids, Iowa, and with offices across the country, TrueNorth has long been recognized for its specialists who proactively navigate risk in ways that are beyond the expected.